About us

Halawuki is the answer to a simple question: why do workdays look so grey, anyway?

Our mission

More joy in the workplace.

We spend around 80,000 hours of our lives at work. We believe this time shouldn’t merely be endured to get to the “good bits” of life afterwards – it is one of the good bits. Or at least it should be.

That’s why Halawuki makes shirts that make joy visible. Because we firmly believe: radiate your happiness and you’ll receive it back tenfold. For us, colour is both at once – the expression of joy and the openness to receive it.

The bird of paradise

Why a bird?

Our logo shows a bird of paradise – possibly nature’s best role model for confidence. Birds of paradise don’t wear their colours despite the attention, but because of it. They remind us that standing out isn’t a weakness but an invitation: look, life is colourful.

What we stand for

Halawuki is …

Happy, open-minded and confident. Experimental, individual and sometimes a little bit crazy – in the best possible way. We look forward, don’t take life too seriously and ourselves even less. And at the same time we mean it: about quality, about empathy and about the conviction that optimism is contagious.

What we are not: boring, backward-looking or silly. For us, colourful doesn’t mean a clown costume – it means calm confidence with a smile.

Behind Halawuki

From Cologne, with colour.

Halawuki is a brand of Colourful Giants UG, based in Cologne and founded by Simon Graw. The first collection comprises eight designs – from boldly graphic to botanically flowing.

See the collection

Ready for more colour in your life?

Discover all eight designs of the first Halawuki collection.

Discover the shirts